Trailblazer Profile

Fred Haskett
Years In Industry
45-49 Years
Biography
For over 40 years Fred Haskett has been growing businesses in the “Green Industry”.
Fred has had the opportunity to work as a senior leader with some of the most outstanding organizations in the Green Industry The Brickman Group, The Valley Crest Companies, and U S Lawns. He has had P&L responsibility for Multi State / Multi Branch operations with revenues exceeding $45 Million annually.
During his career Fred has directly managed the sales and production of over $80 million in lawn care and tree care services and $ 207 million landscape services.
As Principal Partner with TrueWinds Consulting, Fred facilitates numerous Leaders Peer groups, coaches and consults with owners of over 40 small, medium, and large Lawn Care, Tree Care and Landscape companies ranging in size from $1 Million to$50 million.
Fred has had extensive senior management experience in several areas of the “Green Industry” Including Lawn and Tree Care Landscape Management, Design Build, Arbor Care, Water Management, and Snow and Ice Removal. In addition, he has extensive experience in Franchise System operation and development. He is a “Landscape Industry Certified Manager” (NALP), a “Certified Turf Grass Professional” (PLCAA) “Certified Arborist” (ISA).
Fred serves as Secretary/Treasurer on the Board of Directors of Project Evergreen and on the Government Affairs Council for NALP s. Previously he has served on the Board of Directors of NALP and as Chairman of the Lawn Care Specialty Group. Fred is a Contributing Editor for Snow Magazine and Lawn and Landscape Magazine.
In 2006 Fred was honored by his peers by being named a TRAILBLAZER for Lifetime Green Industry Achievement by NALP.
Fred Haskett is experienced in working with Landscape Maintenance, Lawn Care, and Tree Care companies.

Coaching/Mentoring Programs

Below are the coaching/mentoring programs that this Trailblazer participates in.

In-Person
Yes
Virtual
Yes
Career Advice
Yes

Areas of Focus

Below are the industry areas of focus in which this Trailblazer is skilled.

Business Administration
Yes
Cash Flow/Projections
Yes
Employee Training Programs
Yes
Equipment Purchasing
Yes
Finance & Budgeting
Yes
Human Resources
Yes
Marketing
Yes
Operations
Yes
Recruiting
Yes
Staff Development
Yes
Strategic Planning
Yes
Technology
No